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University at Sea®

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St. Petersburg, FL 33703

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Cruise Conference Planning For Your Association

Internal Medicine, Pain Management, and Palliative Care &
Focus on Outcomes: Pharmacogenomics, Medication Optimization and Collaborative Care

7-Night Adriatic Gems Cruise
from Athens (Piraeus), Greece to Civitavecchia (Rome), Italy August 25 - September 01, 2024
Holland America's <em> Oosterdam</em>
Holland America's Oosterdam
14.0 AMA PRA Category 1 Credits™
14 ACPE Credits
14.0 (part II) MOC points in medical knowledge in the American Board of Internal Medicine's (ABIM) Maintenance of Certification (MOC) program
14.0 Contact Hours
Course Fees
$995 for Physicians, Attorneys, Psychologists, Doctors of Pharmacy, & Dentists
$795 for Physician Assistants
$595 for Nurses, Residents, Students & Others

Target Audience
Physicians, Physician Assistants, Nurses, Nurse Practitioners, Pharmacists
Program Purpose / Objectives

  1. From Pharmacogenomics to Personalized Medicine
    • Identify new personal health care technologies and the impact they may have on patient outcomes.
    • Distinguish benefits and limitations of genetic testing and use in managing medications in specific patients.
    • Evaluate various gene-drug (biomarker-drug) pairs with pharmacogenomic applications.
    • Critique the various resources (e.g., CPIC, PharmGKB, FDA) for pharmacogenomics drug-gene pairs.
    • Understand the difference between preemptive and reactive testing of drug-gene pairs.
    • Discuss the economic cost or impact considerations related to pharmacogenomic testing.
    • Understand practical approaches to counseling/patient education related to pharmacogenomics.
  2. Optimizing Medication Adherence and Outcomes
    • Create strategies to promote medications adherence among all healthcare providers
    • Describe the impact of poor adherence on clinical and economic outcomes for patient and stakeholders
    • Associate the necessary points within the medication use system in which technologies can be employed to reduce medical errors and enhance patient outcomes
  3. Comprehensive Medication Management Services
    • Outline the value of leveraging the prescription benefit to reduce downstream healthcare costs and outcomes
    • Critique the rationale for collaborative models of care that deliver enhanced clinical, patient and economic outcomes that involves pharmaceutical benefits
    • Recognize the importance of aligning incentives in a “pay for performance” model that includes all providers
  4. Optimizing Immunization Delivery
    • Recognize a community’s healthcare needs and desires
    • Communicate with patients and caregivers regarding immunizations
  5. Pain Management in the Age of Diversion
    • Identify the opioid crisis & multi-modal pain control to enhance improved outcomes
    • Analyze pain management options & treatments of complex pain
    • Optimize pain care to enhance outcomes & avoid substance abuse
  6. Updates in Palliative Care
    • Discuss the role of Palliative Care to improve team performance & quality of life
    • Improve the care with Chronically ill patients
  7. Sepsis Prevention Strategies
    • Evaluate early interventions with Surviving Sepsis Updates
    • Analyze mortality & morbidity from Sepsis
  8. Exploring the Relationship of Depression & Dementia
    • Explore anxiety related depression, dementia & treatment options with the aging population
    • Associate similarities & differences in these situations
  9. Improving Clinician Communication Across the Continuum
    • Describe techniques to decrease the communication breakdowns between & in healthcare settings & EMR systems
    • Improve Patient / Clinician Communication Across the Care Continuum
  10. Case Studies in Biomedical Ethics
    • Analyze biomedical case studies & how to apply them in real world situations
    • Identify indicators & process improvement outcomes with biomedical situations
  11. Compassion Fatigue & Resiliency Strategies
    • Identify signs of Compassion Fatigue & develop a resiliency plan
Conference Sessions generally take place on days at sea (as itinerary allows), giving you plenty of time to enjoy your meals, evenings and ports of call with your companion, family and friends.
IMPORTANT NOTE: All conferees, their families, and guests must book their cruise within the University at Sea® meeting group through University at Sea® at 800-926-3775 or by registering online. This ensures our company can provide conference services and complimentary social amenities to all meeting participants and their guests. Thank you for your cooperation.

David Weiland, Jr., MD

David Weiland, Jr., MD
Dr. David Weiland is Board Certified in Internal Medicine & currently works with Seasons Hospice & Palliative Care. He is also working as the Director of Palliative Care at Advent Hospital in North Pinellas County. He has significant administrative and quality experience as Chief Medical Officer at HCA/Largo Medical Center for 5 years. He also served as the VPMA of Bayfront Medical Center for four years.
Dr. Weiland was Medical Director of Suncoast Hospice, where he oversaw quality, community outreach and developed inpatient hospice units and hospital-based palliative care teams. In addition, Dr. Weiland has served as Family Practice Faculty for the University of South Florida. He was board certified in Internal Medicine as well as Hospice and Palliative Medicine.
Dr. Weiland has served on numerous community boards including current Chairman of the Pinellas EMS Advisory Committee and the Pinellas County Commission Pill Mill Task Force dealing with illicit pain medication prescribing. He was the past president of the Pinellas County Medical Association and continues to take an active role in PCMA and FMA activities.
He lectures and presents clinical presentations nationally for the AAFP, including a diverse array of palliative and primary care topics including The Physiological Benefits of Humor, Medical Ethics, Depression, Alzheimer's Disease, Palliative Pain Management, Quality and Patient safety issues as well as conducts workshops on patient-centered communication to enhance the patient care experience.

George E. MacKinnon III, PhD, MS, RPh, FASHP

George E. MacKinnon III, PhD, MS, RPh, FASHP
Founding Dean and Professor of Pharmacy
School of Pharmacy
Medical College of Wisconsin Dr. George E. MacKinnon III began responsibilities as Founding Dean of the School of Pharmacy at the Medical College of Wisconsin October 1, 2015. His primary academic appointment is as Professor of Pharmacy Administration with secondary appointments within the School of Medicine in the Institute for Health and Equity (Division of Population Health Improvement), Department of Family and Community Medicine and the Genomic Sciences and Precision Medicine Center.

Dr. MacKinnon received both his BS (Pharmacy) and MS (Hospital Pharmacy) from University of Wisconsin-Madison School of Pharmacy. He completed two-years of post-graduate clinical pharmacy residency training at the University of Wisconsin Hospital and Clinics, earning his PhD in Educational Leadership and Policy Studies from Loyola University Chicago.

Over the past 30 years he has held academic appointments in medicine and pharmacy engaging in clinical practice, research, teaching, and academic administration. His previous appointments include Founding Dean of Pharmacy & Vice Provost for Health Sciences at Roosevelt University Chicago, Vice President of Academic Affairs with the American Association of Colleges of Pharmacy, and Director of Global Health Economics & Outcomes Research of Abbott Laboratories, in Chicago.

Dr. MacKinnon has engaged in significant curricular pharmacy innovation (e.g., accelerated graduation and non- traditional pathways, integrated curricula, and interprofessional education) and post-graduate training development. He taught one of the first required courses in health economics and outcomes assessment and is Editor of the textbook, Understanding Health Outcomes and Pharmacoeconomic. His research interests align in expanding pharmacist care models (e.g., primary care, pharmacogenomics, immunizations).

Karen J. MacKinnon, BS, RPh

Karen J. MacKinnon, BS, RPh
Assistant Professor and Director of Outreach
Department of Clinical Sciences In her role at MCW, Professor MacKinnon is responsible for developing corporate partnerships, activities and services that support the creation of new pharmacy practice models. Professor MacKinnon has over 25 years of experience in teaching and has assisted in the establishment of three previous academic pharmacy programs, having served in the roles of Director of Experiential Education and Director of Professional Laboratories.

Professor MacKinnon has practiced in institutional and community pharmacy practice settings throughout her career. Professor MacKinnon is currently engaged with local and state immunization grants to support pharmacists’ role in optimizing and expanding immunization access in Wisconsin.

Our staff can assist you with all your travel arrangements.

Questions? Call us at 800-422-0711.
We can assist you with all your travel arrangements. We'd be happy to help you plan your flights, hotels or tours before and/or after your cruise conference.

Cruise Itinerary

Sun Aug 25 Athens (Piraeus), Greece
- 3:00 pm
Mon Aug 26 *At Sea - Cruising
- -
Tue Aug 27 Dubrovnik, Croatia
8:00 am 11:00 pm
Wed Aug 28 Kotor, Montenegro
8:00 am 4:00 pm
Thu Aug 29 Corfu, Greece
8:00 am 5:00 pm
Fri Aug 30 Strait of Messina
- -
Fri Aug 30 Stromboli Volcano
- -
Sat Aug 31 Naples, Italy
7:00 am 5:00 pm
Sun Sep 01 Civitavecchia (Rome), Italy
7:00 am -
*Tentative course schedule, actual class times may differ.

Ports of Call

Athens (Piraeus), Greece - As the capital of Greece and one of Europe’s most bustling cities, Athens is powered by 5,000 years of history. At night, the city of Athens glows from afar, light reflecting off the ancient ruins. Today travelers flock from around the world to experience its history while on cruises from Athens. After all, the art, theatre, architecture, and philosophy of Athens had ripple effects through the fabric of entire civilizations.

At Sea - Cruising - Cruising

Dubrovnik, Croatia - Thick 16th-century stone walls encase the entire Old Town of Dubrovnik. But there are no boundaries on the endless adventures you’ll discover among its orange-roofed ramparts. With a made-for-TV appeal— Game of Thrones was actually filmed here— the city commands your attention with the perfectly preserved Rector’s Palace, elaborate Onofrio’s Fountain, and baroque St. Blaise’s Church, named after the city’s patron saint. You can browse museum collections showcasing Croatian artwork, period furniture and shipbuilding traditions. Stand in awe of the Franciscan Monastery library’s 30,000 volumes. Or to get your heart pumping, go cliff diving into the sea and kayak crystal blue waters, with the ‘Pearl of the Adriatic’ shimmering in the distance.

Kotor, Montenegro - Looking at a map of Europe, you might be forgiven for missing Kotor — a tiny port in the already-tiny country of Montenegro. But from the moment your Kotor cruise docks, you'll enter a larger-than-life world of mighty forts and towering sea cliffs, the air filled with the refreshing smell of the ocean. On a Mediterranean cruise, you can explore the attractions inside Kotor's fortified Old City, one of the Mediterranean's best-preserved medieval towns. Don't miss the Cathedral of St. Tryphon, an ornate church first consecrated in 1166. Then, scale St. John's Fortress — the hilltop fortifications, dating back to the 6th century, offer the best views of the city, the harbor and the surrounding mountains.

Corfu, Greece - Perched above the Adriatic Sea, Corfu, Greece is the second largest Ionian island, and its size is rivaled by its tremendous history and dynamic cultural identity. Cruise to Corfu and walk through the narrow streets of Old Town, a UNESCO World Heritage Site, and marvel at the Italianate architecture left from centuries of Venetian rule. A number of scenes from the James Bond film "For Your Eyes Only" were filmed in the capital city of Corfu, and you'll understand why when you see the epic coastal roads and immense fortresses buttressing the town. With its rich combination of old fishing villages and immaculate beaches, Corfu is the perfect place to get lost in time during your vacation.

Strait of Messina - The Strait of Messina is the narrow waterway between Sicily and Calabria, the southernmost region on the Italian peninsula. Despite its relatively short length, the Strait of Messina is endowed with many unique qualities, making it one of the more dramatic passages in the Mediterranean. Its narrowest point—less than three kilometers (two miles)—creates a natural bottleneck and a distinct sheltered marine ecosystem; it is also a significant migration point for numerous species of birds. Noted for its large numbers of raptors and storks, the strait is one of the most popular and important bird-watching locations in Europe. Whales also swim along the length of the strait, adding to the area’s remarkable biodiversity.

Naples, Italy - Capital of Southern Italy, the largest city of Campania, Naples is the third most populated city in Italy (after Rome and Milan), with over a million inhabitants, and is the most important industrial center and trading port for the South. Naples itself can provide a day's fun and entertainment, if its somewhat rundown appearance doesn't dissuade you. Or, join a tour of incredible Pompeii, frozen in time since A.D. 79 when Mt. Vesuvius brought an end to that then-thriving city. Or, take a quick ferry across the bay to the flowery Isle of Capri. Or, (yes, there's more) visit fabulous Sorrento, vacation spot for the well to do.

Civitavecchia (Rome), Italy - Extraordinary architecture, millennia of turbulent history, magnificent basilicas concealing unimaginable riches, and ornate fountains splashing at the heart of sun-drenched piazzas are just some of the many reasons to visit Rome. Art greets you on every corner, from elaborate statues to delicate frescoes. Stroll the ancient center and history comes to life as you explore the Colosseum, the Pantheon and the Roman Forum. Enjoy Italian café culture in Trastevere, where you can wander the narrow streets and soak up a sense of la dolce vita, or throw a coin into the baroque Trevi Fountain to guarantee your return to this vibrant, intoxicating city.

Our staff can assist you with all your travel arrangements.

Questions? Call us at 800-422-0711.
We can assist you with all your travel arrangements. We'd be happy to help you plan your flights, hotels or tours before and/or after your cruise conference.
Please note that our shore excursions are operated separately and
independently of those offered by the cruise line.
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