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Cruise Conference Planning For Your Association

Delivering Personalized Medicine: Focus on Pharmacogenomics, Medication Optimization and Collaborative Care Models to Enhance Patient Outcomes

2nd title & speaker TBA

7-Night Greek Isles Cruise
Round-trip Venice, Italy
May 30 - June 06, 2020
Royal Caribbean's <em>Rhapsody of the Seas</em>
Royal Caribbean's Rhapsody of the Seas
14.0 AMA PRA Category 1 Credits™
14 ACPE Credits
14.0 Contact Hours
Course Fees

Target Audience
Physicians, Physician Assistants, Nurses, Nurse Practitioners, Pharmacists
Program Purpose / Objectives
This program will focus on the following and allow participants to:

  • Recognize the evolving role pharmacogenomics is playing in the delivery of personalized medicine
  • Describe common sources for medication-related miscommunications and how poor medication adherence can impact the clinical and economic outcomes for patient, providers, and stakeholders.
  • Discuss the rationale for collaborative models of care that deliver enhanced clinical, patient, and economic outcomes

From Pharmacogenomics to Personalized Medicine

After attending the following session individuals should be able to:
  1. Identify new personal health care technologies and the impact they may have on patient outcomes.
  2. Distinguish benefits and limitations of genetic testing and use in managing medications in specific patients.
  3. Evaluate various gene-drug (biomarker-drug) pairs with pharmacogenomic applications.
  4. Critique the various resources (e.g., CPIC, PharmGKB, FDA) for pharmacogenomics drug-gene pairs.
  5. Understand the difference between preemptive and reactive testing of drug-gene pairs.
  6. Discuss the economic cost or impact considerations related to pharmacogenomic testing.
  7. Understand practical approaches to counseling/patient education related to pharmacogenomics.

Optimizing Medication Adherence and Outcomes

After attending the following session individuals should be able to:
  1. Create strategies to promote medications adherence among all healthcare providers.
  2. Describe the impact of poor adherence on clinical and economic outcomes for patient and stakeholders.
  3. Associate the necessary points within the medication use system in which technologies can be employed to reduce medical errors and enhance patient outcomes

Comprehensive Medication Management Services

After attending the following session individuals should be able to:
  1. Outline the value of leveraging the prescription benefit to reduce downstream healthcare costs and outcomes.
  2. Critique the rationale for collaborative models of care that deliver enhanced clinical, patient and economic outcomes that involves pharmaceutical benefits.
  3. Recognize the importance of aligning incentives in a “pay for performance” model that includes all providers.

Additional topics under development
Conference Sessions generally take place on days at sea (as itinerary allows), giving you plenty of time to enjoy your meals, evenings and ports of call with your companion, family and friends.
IMPORTANT NOTE: All conferees, their families, and guests must book their cruise within the University at Sea® meeting group through University at Sea® at 800-926-3775 or by registering online. This ensures our company can provide conference services and complimentary social amenities to all meeting participants and their guests. Thank you for your cooperation.
Faculty

George E. MacKinnon III, PhD, MS, RPh, FASHP

George E. MacKinnon III, PhD, MS, RPh, FASHP
Founding Dean and Professor of Pharmacy
School of Pharmacy
Medical College of Wisconsin Dr. George E. MacKinnon III began responsibilities as Founding Dean of the School of Pharmacy at the Medical College of Wisconsin October 1, 2015. His primary academic appointment is as Professor of Pharmacy Administration with secondary appointments within the School of Medicine in the Institute for Health and Equity (Division of Population Health Improvement), Department of Family and Community Medicine and the Genomic Sciences and Precision Medicine Center.

Dr. MacKinnon received both his BS (Pharmacy) and MS (Hospital Pharmacy) from University of Wisconsin-Madison School of Pharmacy. He completed two-years of post-graduate clinical pharmacy residency training at the University of Wisconsin Hospital and Clinics, earning his PhD in Educational Leadership and Policy Studies from Loyola University Chicago.

Over the past 30 years he has held academic appointments in medicine and pharmacy engaging in clinical practice, research, teaching, and academic administration. His previous appointments include Founding Dean of Pharmacy & Vice Provost for Health Sciences at Roosevelt University Chicago, Vice President of Academic Affairs with the American Association of Colleges of Pharmacy, and Director of Global Health Economics & Outcomes Research of Abbott Laboratories, in Chicago.

Dr. MacKinnon has engaged in significant curricular pharmacy innovation (e.g., accelerated graduation and non- traditional pathways, integrated curricula, and interprofessional education) and post-graduate training development. He taught one of the first required courses in health economics and outcomes assessment and is Editor of the textbook, Understanding Health Outcomes and Pharmacoeconomic. His research interests align in expanding pharmacist care models (e.g., primary care, pharmacogenomics, immunizations).

Karen J. MacKinnon, BS, RPh

Karen J. MacKinnon, BS, RPh
Assistant Professor and Director of Outreach
Department of Clinical Sciences In her role at MCW, Professor MacKinnon is responsible for developing corporate partnerships, activities and services that support the creation of new pharmacy practice models. Professor MacKinnon has over 25 years of experience in teaching and has assisted in the establishment of three previous academic pharmacy programs, having served in the roles of Director of Experiential Education and Director of Professional Laboratories.

Professor MacKinnon has practiced in institutional and community pharmacy practice settings throughout her career. Professor MacKinnon is currently engaged with local and state immunization grants to support pharmacists’ role in optimizing and expanding immunization access in Wisconsin.

Our staff can assist you with all your travel arrangements.

Questions? Call us at 800-422-0711.
We can assist you with all your travel arrangements. We'd be happy to help you plan your flights, hotels or tours before and/or after your cruise conference.

Cruise Itinerary

DATE PORT OF CALL ARRIVE DEPART
Sat May 30 Venice, Italy
- 5:00 pm
Sun May 31 Kotor, Montenegro
1:00 pm 8:00 pm
Mon Jun 01 Corfu, Greece
9:00 am 3:00 pm
Tue Jun 02 Athens (Piraeus), Greece
12:00 pm 8:30 pm
Wed Jun 03 Mykonos, Greece
7:00 am 4:00 pm
Thu Jun 04 Argostoli, Greece
11:00 am 7:00 pm
Fri Jun 05 *At Sea - Cruising
- -
Sat Jun 06 Venice, Italy
6:45 am -
*Tentative course schedule, actual class times may differ.
Eastern Mediterranean

Ports of Call

Venice, Italy - Venice is possibly the most romantic place you'll ever visit. It seems almost redundant to describe the charms of Venice. The cafes of St. Mark's Square, Palazzo-lined canals plied by gondolas, the elegant Doge's Palace, the Bridge of Sighs and the Church of San Giorgio Maggiore: Venice is one impossibly beautiful sight after next. A great collection of Renaissance era art is housed at Gallerie dell'Accademia. Or, if you prefer modern art, Venice is home to the Peggy Guggenheim Collection.

Kotor, Montenegro - Looking at a map of Europe, you might be forgiven for missing Kotor — a tiny port in the already-tiny country of Montenegro. But from the moment your Kotor cruise docks, you'll enter a larger-than-life world of mighty forts and towering sea cliffs, the air filled with the refreshing smell of the ocean. On a Mediterranean cruise, you can explore the attractions inside Kotor's fortified Old City, one of the Mediterranean's best-preserved medieval towns. Don't miss the Cathedral of St. Tryphon, an ornate church first consecrated in 1166. Then, scale St. John's Fortress — the hilltop fortifications, dating back to the 6th century, offer the best views of the city, the harbor and the surrounding mountains.

Corfu, Greece - Perched above the Adriatic Sea, Corfu, Greece is the second largest Ionian island, and its size is rivaled by its tremendous history and dynamic cultural identity. Cruise to Corfu and walk through the narrow streets of Old Town, a UNESCO World Heritage Site, and marvel at the Italianate architecture left from centuries of Venetian rule. A number of scenes from the James Bond film "For Your Eyes Only" were filmed in the capital city of Corfu, and you'll understand why when you see the epic coastal roads and immense fortresses buttressing the town. With its rich combination of old fishing villages and immaculate beaches, Corfu is the perfect place to get lost in time during your vacation.

Athens (Piraeus), Greece - As the capital of Greece and one of Europe’s most bustling cities, Athens is powered by 5,000 years of history. At night, the city of Athens glows from afar, light reflecting off the ancient ruins. Today travelers flock from around the world to experience its history while on cruises from Athens. After all, the art, theatre, architecture, and philosophy of Athens had ripple effects through the fabric of entire civilizations.

Mykonos, Greece - For pure Mediterranean pizzazz, Mykonos can't be beat. Designer boutiques and beautifully bronzed Greek gods and goddesses lie on Mykonos' beaches. The city's five famouse white churches look down on it all in oblivious serenity.

Argostoli, Greece - Situated on the largest of the Ionion Islands on Kefalonia, Argostoli is perfect for nature and history lovers. Tour the ruins of St. George Castle, see loggerhead turtles feeding and take in sweeping views atop its cliffs.

At Sea - Cruising - Cruising

Our staff can assist you with all your travel arrangements.

Questions? Call us at 800-422-0711.
We can assist you with all your travel arrangements. We'd be happy to help you plan your flights, hotels or tours before and/or after your cruise conference.
SHORE EXCURSIONS
Please note that our shore excursions are operated separately and
independently of those offered by the cruise line.
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